Minimum Requirement

• Bachelor’s degree in Communication or any other relevant field.
• At least three (3) years of demonstrable experience in content creation.
• Five (5) years of demonstrable experience in the digital market and community management
• Three (3) years of demonstrable experience in coordinating below-the-line marketing.
• Excellent writing and interpersonal communication skills
• Willingness to manage multiple tasks and adhere to guidelines, budgets, and deadlines.
• Analytical skills to monitor the progress of an undertaking and identify areas needing adjustment or improvement
• Ability to coordinate content management with collaborators, partners, and stakeholders in Agriculture.
• Experience in working collaboratively in a creative environment.

Job Description

• Research, gather, organize, and write/edit information on learning journeys in SMS, Wa4B/Chatbots, and .xls/.cvs for the SPROUT platform.
• Work with development partners to identify and digitize high-priority content
• Support review cycles of content developed to ensure accuracy, and relevance for farmers
• Work with relevant persons to translate content from English content into Kiswahili.
• As required, implement content into the content database, SPROUT, and underlying platforms.
• Manage initial content tagging process for the KALRO Hosted database as required
• Work with other Marcy Corps partners (the Grant partner) in providing content framing and look and feel (as needed).
• Support Content Distribution, including acquisition, review, adaptation, implementation, and testing of content with farmers.
• Package and simplify agricultural content for Sprout, including writing and editing various types of content from KALRO Agricultural materials.
• Produce and manage tailored content for the Sprout web to carry out marketing campaigns and fulfill business goals.
• Work with a team of digital content creators to generate additional content for Sprout.
• Undertake feedback analysis from Sprout and other social sites to improve service delivery to farmers and other stakeholders.
• Monitor and report on content updates
• Work with web developers to create ads and customize websites.
• Work in collaboration with Agricultural Call Center to ensure the same content in Sprout is delivered in audio format using the Interactive Voice Response system.
• Generate periodic reports on the statistics of online visitors.
• Perform other relevant duties as required by the ICT Director.

Application Deadline: Monday, 25 July 2022